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About Us

Aksel Consulting Association

We provide support to media, educational and cultural organizations worldwide


Aksel Association is a consulting firm with deep expertise in the media, information, and cultural industries. Our consulting work has spanned every aspect of the media business, from developing an Internet business strategy for a Fortune 500 company to advising a young entrepreneur on launching a niche digital product.

Our expertise in strategy, marketing, communications, and the digital media sector has helped many non-profit organizations, trade and membership associations, and technology-driven companies improve their operating models and results.

We’re creative… and driven by financial results.



We have a passion for supporting our customers: TV, Radio, newsprint, media agencies and advertisers –  with the best actionable insights available.  Our connected intelligence solutions combined with the largest reference database in the world provide our clients with a full understanding of the shifting media landscape.


We have an absolute belief in systematic measuring, bench-marking and actionable output. RAM’s mission is to assist with a currency for communication; methods and systems for measuring, analysing, understanding and reporting how content and commercial messages have performed to its target groups. Content quality and commercial benefit determine which media will survive and which will not.

  • We collect data

  • We use our own methods for consistent and standardised data collection

  • We are accessible and versatile

  • We compare Information

  • We use reference data

  • We interpret and present information through analytics tools

Anchor Our services



“Aksel's team of researchers and consultants will help make the most out of the findings by working with you to implement the recommended tactical and strategic changes.”

Alex Sandler, Journalist

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